HopStop, the provider of pedestrian navigation and mobile transit scheduling, is introducing a new environmentally friendly initiative to its online service: a carbon emissions savings calculator. Now when you use HopStop for transit-based directions to your next destination, you will also be able to roughly estimate how much carbon you’re saving from our planet’s atmosphere. Previously, HopStop had added the amount of calories burned while taking alternative modes of transport, like cycling and walking. Now, with the addition of the carbon emissions calculator, HopStop will truly become the one-stop shop for everything transit.
“We’re excited that HopStop users can now conveniently view their total carbon emissions savings within their directions results,” said Joe Meyer, CEO of HopStop. “Now our environmentally conscious users can better understand the positive impact that their commuting behavior is having on the earth while still getting to where they need to go.”
The carbon emissions calculator is only one of the three green initiatives HopStop is kicking off this month. The company is also partnering with The Green Restaurant Association, a nonprofit organization that certifies restaurants that meet rigourous environmental standards, to help users select the most environmentally conscious dining venues. With this initiative, HopStop will power directions to all of the “Certified Green Restaurants” within the Dine Green directory. HopStop also created a “Green Restaurants” category within its City Guide.
“We’re thrilled to partner with an eco-conscious service like HopStop to help people easily make their way to our Certified Green Restaurants®,” said Michael Oshamn, CEO and founder of Green Restaurant Association. “HopStop has always made it easy for people to travel green, and now they’re making it easy for people to Dine Green as well.”
The last of HopStop’s three green initiatives is its newest rating as a Certified B Corporation, or a Benefit Corporation. The rating is a “Good Business” standard created by B Lab that measures a company’s material positive impact on society and the environment, in order to meet higher standards of accountability and transparency.
“It’s wonderful to see a company like HopStop achieve B Corp certification,” said Dermot Hikisch, director of business development at B Lab. “Not only is HopStop innovating how we get to where we want to go, but they’re also doing it in a manner that benefits both people and our planet.”